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2585-A Old Rockbridge Rd. Norcross, GA 30071 (470) 359-2112
Vehicle Lettering

How to Ensure You Get Quality Vehicle Lettering and Not a Hack Job

By on

June 13, 2016

- Vehicle Lettering

When it comes to your business’s transport, quality vehicle lettering is an absolute must. A bad installation job can reflect poorly on your business, giving potential customers the impression you don’t pay attention to detail.  Yikes! So, what can you do to ensure your next vehicle lettering job is perfect?

5 Professional Tricks for Flawless Quality Vehicle Lettering

Tip 1: Size Matters When it comes to quality vehicle lettering, one of the most important aspects of the installation is visibility. Put another way? You want people to see your brand and contact info clearly, even from a long distance. When selecting your lettering, make sure it’s at least three inches tall and has good color contrast against the surface to which it’s being applied. Tip 2: Visibility Is Key You should also consider the finish on your lettering: matte, metallic, glossy, and so forth. While metallic lettering can look cool up close, the halo of light reflecting off it can make the letters hard to read from a distance. On the other hand, there are also fantastic reflective substrates which offer a deep, rich color in the sun and yet are still easily visible under streetlamps at night. While they’re usually more expensive, you get good lettering visibility 24 hours a day. Tip 3: Maximize Your Info Let’s be perfectly clear here: We are NOT suggesting you cram a zillion words onto your tiny rear window. Rather, you should consider what info you really want your customer to take away. Brand name? Yes. Phone number, email, or other contact info? Definitely. Some indication regarding what type of business you’re in (especially if it’s not clear from the name)? Probably a good idea. Items to skip? Lengthy brand slogans, unrelated imagery, and an overabundance of other noncritical information. Tip 4: Kick It Up a Notch While you can certainly opt for a clean and basic approach to your design, custom vehicle lettering can go so much further. Want graphics? Your brand logo? Maybe even racing stripes? No problem! Depending on the area you have to work with, just about anything is possible. Tip 5: Select a Professional Installer Whose Work You Admire There are a couple of ways to find what you’re looking for when you want quality vehicle lettering. You can easily approach someone who has had lettering installed on their vehicle, inquiring where they had the work done. You can also ask other small business owners in the community where they’ve gone for quality vehicle signage. And, of course, there’s always Yelp.

In or Around Norcross, Georgia?

We’ll take all the hassle out of the equation! Just contact Green Light Graphics and Signs online or call us today at 404-857-5790 and receive a custom quote for your quality vehicle lettering needs.
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Van Vinyl Lettering

Warning: You’re Losing Money by Not Using Vinyl Window Lettering

By on

September 28, 2015

- Van Vinyl Lettering

Vinyl window lettering is a practical and affordable method you can use to put your business’s best foot forward. It is the direct face-to-face appeal to reach your customer’s or clients. When you look at all the options to use your windows to their full potential, vinyl window lettering is a great way to get the most for your money because you can get any color, font, size, and placement you need without over spending. It doesn’t matter what kind of business you have or where it is located. If you have windows, you can use them to draw people in to reach them with your branding and message. In fact, if you aren’t using vinyl window lettering to turn your windows into a big, bold advertisement for your business, you are likely missing out on new customers—that’s lost money!

Some of the ways you can stop losing money and start saving with vinyl window lettering include:

  1. Advertising for Less: Vinyl window lettering can vary in size, be in full color, using any font, and in any placement while still costing much less than other methods of window advertising.
  2. Flexibility: A considerable perk to utilizing vinyl window graphics other than being cost effective is that they can be easily switched around to keep your windows fresh and current showcasing your latest marketing message or special offers. You can grab attention over and over again without breaking your business’s budget.
  3. No Permit Fees: Just about every business owner knows that there are permits and fees that apply to signs put up and around the outside of a business/building. And just about every business owner knows that these permits and fees are rarely a one-time thing. The good news is that vinyl window lettering very rarely requires any kind of permission, fees, or permits, even from landlords.
  4. Working Display: Vinyl window lettering can go to work for you instantly. People are observant creatures and will take notice of your windows seconds after the vinyl lettering is applied.
  5. Any Size Works: With this kind of window graphics, you can upgrade on size without upgrading a lot on costs. You can literally get any size you want for any window you want. If you have a smaller window that may get a lot of foot traffic but you never thought much about its potential, you could be losing money just because you haven’t utilized every area of your business to go to work for you.
There is no denying that your windows are the face of your business, so make sure you are putting your best face forward with the right signage. It doesn’t matter if it is a passing glance or a few moments of studying, you only have a little bit of time to catch your prospective customers’ attention. Just remember to take advantage of the prime advertising space your windows offer and keep it simple, creative, and inviting. Call Green Light Graphics and Signs at 404-857-5790 to get a quote for your next vinyl window lettering.
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Van Vinyl Lettering

Thinking about Van Vinyl Lettering? 5 Reasons Why it’s Time to Take the Plunge

By on

June 3, 2015

- Van Vinyl Lettering

If you have a business that uses a van, then you really should consider van vinyl lettering. When it comes to marketing, vehicle graphics are a dream come true because they are the perfect transportable promotion tool for your business. How, you may ask? Well, read on to see the five top reasons why you need to dive in and take this awesome advertising plunge.

1. Total Recall

The average person needs to see something at least seven times to recall it properly. Without a doubt, they need to see it more than once. In short, people remember what they see often. If you have a message to share with the world, the more often you can share it with them, the more likely they are to remember you and choose you when your business offers what they need—whether it is product or service.

2. Cheap (Marketing) Date

If you are in business, then you know marketing falls into the category known as “you have to spend money to make money.” But thanks to van vinyl lettering, the marketing doesn’t have to break the bank. Check this out—vinyl lettering has one of the lowest costs for advertising on a grand scale compared to… practically everything on this kind of advertising scale! It is quick, simple, and cost effective to have your business information and advertising artfully applied to your van, instantly upgrading your van and business without downgrading your bank account.

3. Switch It Up

While it may look like a sweet tattoo, van vinyl lettering does not have to be permanent. It can be removed by a professional without damaging your van at all. Then, you can update your look, marketing, and promotion for your business again… and again… and again!

4. Keep Your Options Open

In addition to all the above, van vinyl lettering is so not your grandpa’s vinyl lettering. In today’s modern age, you have more options than you can imagine as far as color, font, effects, accents, and what a graphic professional can do for you. Bring in your idea, logo, or design, and you will likely never come across a “Dude, I can’t do that” response. More like, “Sweet, let’s do it!”

5. Footloose and Fancy Free

One of the very best things about van vinyl lettering is that while you roll merrily along going about your business, you have the potential to have significantly less pounding of the promotional pavement. People will see your van; they will see what your business can do for them, and they will see it often. We have customers who have received calls within 48 hours (yes, a mere 2 days) after getting their vehicle a little graphic marketing TLC with vinyl magic. There you have it, five easy and convincing reasons to take the plunge and rock your business with van vinyl lettering. You have everything to gain by this type of business promotion; so, what are you waiting for? Call Green Light Graphics and Signs at (404) 857-5790 to get a quote for your next van vinyl lettering project.
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We Can Help

Green Light Graphics is a full service sign shop located in Atlanta, GA. Our talented designers are well trained artists. We specialize in vehicle wraps and non electrical signage. Quotes are available for any project upon request.

Contact us

2585-A Old Rockbridge Rd.

Norcross, GA 30071

Phone: (470) 359-2112

 
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