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2585-A Old Rockbridge Rd. Norcross, GA 30071 (470) 359-2112
Trade Show Graphics

Our Trade Show Graphics Draw a Crowd

By on

September 4, 2018

- Trade Show Graphics

Do you need to get your hands on the best trade show graphics for your next show? Deciding to take on a trade show to boost your business is one decision that can lead to big business and even bigger success if done correctly. Knowing how to utilize trade show graphics and choose the right banner will essentially determine who comes to visit your booth or table at the show. Regardless of what kind of event you are attending, banners and the eye-catching graphics can really draw a crowd. Consider for a moment what it takes to draw YOU to a booth at a trade show. What appeals to you most? Chances are, you are thinking things like color, approachability, style, and panache. Take this approach to your banner by utilizing the five senses:

Touch

Make your banner friendly, inviting, and so appealing people will literally want to reach out a touch it.

Hearing

Make sure the message you want to send about your business is heard clearly and boldly.

Sight

Make sure your banner is beyond visually stimulating yet simple at the same time. You want to draw people in, not overwhelm them with a busy mess so that they only see the busy going on in front of them. Another helpful tip for this “sense” is location, where you place your banner can make a big difference in how people are drawn.

Smell

Make your banner in such a way that people are literally sniffing you out. Creative, clean, and attractive.

Taste

Keep it classy and keep it tasteful. You want your banner to unique and creative for sure, but don’t go over the top into tacky. Get as quirky, whimsical, classic, or conservative as you need to in order to properly present your business’s image, but also keep in mind that this is a “meet the parents” time in your business’s life. Your first impression can also very well be your last impression, for better or worse. When it comes to getting the right banner for a trade show, Green Light Graphics and Signs has the ability to get you what you need. Bring in your logo, ideas, creative juices, and concept and we will make your dreams of drawing the crowd to your area of the show a reality. The types of banners you can expect from us are:
  • Pole Banners
  • Retractable Banners
  • Free Banners to hang wherever you need
Don’t miss out on all the opportunities the right trade show graphics and banners can bring your way. It is possible for you to put together an attractive, crowd-pleasing booth utilizing trade show graphics. Let’s get started. Call Green Light Graphics and Signs at (404) 857-5790 to get a quote for your next trade show graphics.
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Trade Show Display Banners

6 Tips for Trade Show Display Banners that Stop People in Their Tracks

By on

June 5, 2017

- Trade Show Display Banners

It doesn’t really matter what type or style, trade show display banners are an effective and affordable way to attract people to what you have to say at a trade show. Here are 6 great tips to help you catch as many wandering eyes as possible with your trade show display banners:

Go Bold and Go Big with Your Trade Show Display Banners!

In reality, a lot of basic trade show banners are routine and boring. When you’re at a trade show, your banner is competing with what can seem like thousands of other banners (AKA: your competition!), you want a banner that stands out in the crowd as well as stands up to your competition. Create trade show display banners that go beyond getting attention; create a banner that sticks in the minds of trade show attendees even after the show is over.

Keep It Simple and Clean.

You want simplicity to be your boldness. Too busy can be too distracting and people will only see a big, bold, busy rectangle and not absorb the information it’s giving. If you have a busy design, use a simple font. If you have a stand-out-in-the-crowd font, keep the design simple and opt for bright and bold eye-catching colors.

Prepare for the Elements.

If you’re going to be outside, take precautions against wind, rain, and possibly even snow. Make sure your trade show display banners are made of a thick, durable, and water-resistant material.

Work with the Experts.

A trade show is the worst place for a badly designed and put together banner. Unprofessional trade show display banners can actually hurt your brand and all the money you spent can be flushed away in a big banner fail swirly. Choose a graphic design company that takes time to design what you are looking for and trust their expert opinions to come up with something epic.

Plan Ahead.

What kind of trade show are you going to and what is your banner banner-izing (AKA: advertising)? Think about the location and your space. Believe it or not, but the location can make a difference. If it is inside with generic huge building lighting, you’ll need the right colors for that environment. If it is outside during crazy bright sunshiny day, you’ll need the right colors for that. Invest in more than just your banner; invest in the time needed to make your trade show display banner something that will work great for years to come, not just at a single trade show.

Go for Value.

“You get what you pay for” is a well-used cliché for a reason. You aren’t just investing in a banner; you’re investing in your business—something you’ve probably poured your blood, sweat, tears, and time into for years. The climb to the top can be challenging, but the view from the top is amazing. Pay attention to every detail of your banner, just like you do your business. And just like with your business, the pay-off is well worth it. If you need a trade show display banner and want to take your business to the next level, call Green Light Graphics and Signs at (404) 857-5790 to get a quote for your next trade show banner.
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Trade Show Display Banners

What to Look for in the Most Effective Trade Show Banner Designs

By on

August 8, 2016

- Trade Show Display Banners

Did you know your trade show banner designs only have about three seconds to grab a customer’s attention? That’s right. You only have three seconds to catch and communicate your brand message to your potential client. And that’s while they’re busy walking past you on a trade show floor. You see, customers can only know the information that’s displayed directly in front of them. They can’t read your mind. So, in other words, if your sign doesn’t say it, then your customers aren’t going to know it.

Three Things to Consider When Creating Quality Trade Show Banner Designs

When it comes to your trade show display, it’s important to keep these three key things in mind: 1. Understand How Your Display Will Complement Your Staff The key to quality trade show banner designs is creating something that conveys what your company does in an easy-to-understand format. Oh, and it also needs to reach out and grab a customer’s attention as they’re strolling by. And while your sign doesn’t need to tell someone every little bit of information about your company, it should still draw people in and create a natural conversation-starter. 2. Make It Eye Catching Remember that three-second rule we talked about earlier? Your banner needs to be eye-catching. Trade show banner designs need to be crisp, clear, and capable of drawing attention from across a gallery crowded with signage. Many businesses make the mistake of opting for small, simplistic designs. It’s a rookie move and a waste of marketing dollars. Tiny, basic signage quickly gets lost in the visual crowd noise on many a trade show floor. Act like a veteran and make sure your signage stands out from the crowd. 3. Consider the Location of Your Booth and the Layout of the Show There are some basics when it comes to designing booths for trade shows. Everybody wants a clean, clear, uncluttered space that’s easy on the eyes. But to do that, you’ll need to create an area where your staff can interact with people, telling them all about your wonderful company. To create that space, you’ll need to be critical about where you put your signage. You don’t want your business’s name being blocked by your staff as they mingle. Rather, put your signage in a location that’s out of the way, easy to see, and is unlikely to be blocked by show goers.

Ready to Overhaul Your Next Trade Show Banner Designs?

We’re here to help. The experts at Green Light Graphics have decades of experience designing banners that draw attention and bring customers into your booth. Feel free to shop the rest, but you’ll want to hire the best. To get started on your custom graphics and trade show banner designs, contact Green Light Graphics and Signs online or by calling 404-857-5790 to get a quote for your next trade show banner designs.
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