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2585-A Old Rockbridge Rd. Norcross, GA 30071 (470) 359-2112
Custom Graphic Designs

How Do Custom Truck Wraps Work and Can They Work for Me?

By on

October 11, 2019

- Custom Graphic Designs

Custom truck wraps, also known as vinyl car wraps or vinyl vehicle decals, are the perfect way to turn your business vehicle into a mobile advertising powerhouse. Technicians can apply these wraps directly over existing paint. And, technicians can easily remove the wrap if and when the need arises. As long as the technicians wash and dry the car prior to application, these wraps are quite durable and significantly cheaper than a custom paint job.

Types Of Custom Truck Wraps

There are a couple of styles of vinyl vehicle wraps available, and which one you select will likely be based on a combination of impact, graphic design, vehicle model, and overall budget. Here’s a brief description of the two options you can choose from:
  1. Partial car wraps. As the name would imply, this only covers a single segment of the vehicle, such as the middle or just the hood. Technicians can cut these wraps into custom shapes and styles, designed to best fit the aesthetic of both your brand imagery and your vehicle.
  2. Full car wraps. This generally covers the entire vehicle, and can include covering over the windows. Laws require a minimum of 50% visibility required for safety reasons.  Technicians can accomplish this by creating the illusion of full window coverage or by creating a design that includes blank window space as part of the overall aesthetic.

Are There Restrictions On The Type of Vehicle You Can Vinyl Wrap?

In short: not really. Just about any type of vehicle can be wrapped including all of the following:
  • Passenger sedans
  • Pickup trucks
  • Cargo vans
  • Food carts
  • Food Trucks
  • Sports utility vehicles
  • Semi-trucks
  • And more!

Do I Need To Design My Own Vehicle Wrap Image?

We get this question a lot, and while you can bring in a design you would like to use, the ultimate design will be finalized by our team. This is because we’ll be able to stretch an image, create a virtual rendering, and identify any areas where the image may become distorted by the car. You’ll have a chance to review and approve the art work throughout the process, so don’t worry. You’re going to love it!

How Long Should I Leave The Wrap On My Car Or Truck?

Ultimately, the choice is yours. Custom car and custom truck wraps are extremely durable, and can last you several years. Weather conditions, vehicle storage, and overall exposure to the elements will determine how long your decal stays looking good. Chances are you’ll want to switch things up long before it wears out on you.

Do Vehicle Wraps Really Work?

You bet! Custom truck wraps are some of the most cost effective advertising methods for creating overall impressions. Every time you’re out on the road, your brand is being seen by hundreds, even thousands, of potential customers. When you amortize the one-time cost of the custom truck wraps over a multi-year lifespan of customer views, you’re talking as little as a fraction of $0.01 per impression.

Interested in Learning More about Custom Truck Wraps?

We’d love to hear from you! Call Green Light Graphics and Signs at 404-857-5790 to get a quote for your custom truck wrap.
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What Vehicle Wrap Installers Want You To Know Before The Wrap Process Begins

By on

July 3, 2019

- Custom Graphic Designs

Have you ever wondered what vehicle wrap installers have to do in order to successfully transform a car into a mobile advertising powerhouse? Sure, you know a vehicle wrap can garner thousands of impressions and build-up your brand’s awareness. But how does your car go from factory standard to mind-blowingly brand-centric? Well, the professional vehicle wrap installers here at Green Light Graphics have broken down the process for you. We’re giving you a peek behind the curtain, so you know what all goes into the creation of a successful wrap design, and why it might take a little more time and effort than more traditional signage.

Vehicle Wrap Installers Create the Digital Design

Vehicle wrap installers create the car wrap designs on the computer, at a fraction of the size and scale of the actual car. The reason has to do with the size of the digital files; they’re huge. This makes sense when you put it in context, though. Think about the size of a file for, say, a flyer. It’s a single page of design graphics, and it’s still several MBs in size. Now think of the size of a car. If we stayed at a 1:1 design ratio, the size would become impossible to manage.

The Customer Approves the Artwork

Once the design has been created and reviewed, we’ll ask you for final approval. There may be a couple of rounds to fine tune the initial design prior to approval; this is normal. We want to make sure we get everything right, and ensure your satisfaction with the finished product. You’ll receive files and mockups of the car from a variety of angles, so you know exactly what it will look like in the end. And we’ll take you through the production proofing process, where you will get a chance to review the actual size, printed colors, finishes and so forth.

The Approved Design is Printed

After we have your approval, we go to print. Our vehicle wrap installers use a heat-sensitive, adhesive backed vinyl, and print it out in rolls. This is because it’s almost impossible to print an entire car’s graphic in a single piece. Plus, given the various configurations and body styles of different cars, the ability to apply it in sections ensures a perfect application every time.

Pre-Installation Cleaning

You will need to have the car exterior as clean as possible. We recommend a non-waxing car wash to ensure the surface is free from dust and dirt. If the car isn’t clean, the vinyl won’t adhere well, and may appear bumpy. Wash it 24 hours in advance, then leave it indoors, and it should be dry and ready for application the following day.

Installation of Wrap by Vehicle Wrap Installers

When our vehicle wrap installers arrive, they will prep the vehicle by wiping it down. This should remove any small particulates or residual soap from the car’s surface. Typically, installation takes seven to nine hours, although larger vehicles can take longer. The installation should be completed indoors, if possible. If you don’t have a suitable location, we can apply it here at our local installation facility.

Customer Drives Off in Style!

Once completed, you can drive your car immediately. Get ready to cause whiplash from all those turning heads. Call Green Light Graphics and Signs at 404-857-5790 to get a quote for your next vehicle wrap install.
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Custom Graphic Designs

How Do Full Vehicle Wraps Go on and Stay on?

By on

March 3, 2019

- Custom Graphic Designs

Let’s face it, when it comes to full vehicle wraps, it’s go big or go home. These wraps are becoming the way to go when it comes to sending out a business message loud and clear via your car, truck or van. A vehicle wrap is basically a large vinyl graphic or decal that is applied right over your vehicle’s original paint. If you’re considering a full vehicle wrap, you likely have some curiosity about the process itself. Check out these common questions about full vehicle wrap application and the answers you may be seeking:

What is involved in this kind of vehicle wrap process?

Cars, trucks, vans, buses—regardless of what the vehicle is—the process is pretty much the same. It consists of you first figuring out what design and look you want. Then your vehicle of choice will be measured to get an accurate area of application as well as accurate size of design to be applied. The design will then be printed according to those measurements and then laminated to protect your wrap graphics from scratches, scrapes, and scuffs, as well as from UV rays that can cause potential fading over time. Then, your vehicle wrap graphic is applied to your vehicle.

How are full vehicle wraps adhered to the vehicle?

Your wrap is applied to your vehicle by carefully laying it out over the surface; masking tape is commonly used to keep the wrap in place as it is applied. Professionals use temperature-controlled heat  to get the wrap to conform and stick to your vehicle. As with any laminate compound like those commonly found in vinyl, the heat is what brings on the stick. In most cases we apply vehicle wraps indoors so we can control the temperature and debris brought on by winds. We use special tools to keep the wrap smooth, minimize air bubbles, and remove access vinyl.

Will a vehicle wrap affect my paint?

If done by the right professionals, absolutely not. Full vehicle wraps do not stick to rust, the only thing that may happen is already chipping paint may come off upon removal.

How long will my vehicle wrap stay on?

Generally, you can expect a well cared for wrap to stay on around five years.

How should I prepare my vehicle for wrap installation?

When it comes to pre-wrap preparation for full vehicle wraps, cleanliness is next to godliness. Be sure to wash it carefully to remove all dirt, oil, mud, wax, and other materials, natural or otherwise, before wrap installation.

How long will it take to wrap my vehicle?

We can apply a full vehicle wrap in as little as one to two days depending on your vehicle size and shape. Are you ready to spread your business’ message to the community with a full vehicle wrap? If so, we’ve got you covered—both figuratively and literally. Call 404-857-5790 to contact the friendly professionals at Greenlight Graphics and Signs to get a quote for your full vehicle wraps.
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Custom Graphic Designs

How Can I Tell If a Vehicle Wrap Specialist is Reputable

By on

November 3, 2018

- Custom Graphic Designs

Hiring a vehicle wrap specialist is an effective way of getting the word out about your business. You can turn your car or truck into a mobile billboard and go about your day as normal. Tasks like running errands, picking up groceries or even sitting in traffic suddenly carry a new benefit. Other drivers could see your company name and logo, and you wouldn’t need to spend anything extra to accomplish it. But can you trust just any vehicle wrap specialist with setting up your vehicle wrap?  Make a decision you won’t regret later and select a more reputable provider.

Does the Vehicle Wrap Specialist Use the Best Materials?

Some companies might prefer using off-brand vinyl in their vehicle wraps, as this can save them some money. It also most likely means you’ll pay less for their services, but you might end up regretting this later. Quality vinyl will perform better for longer, and with discount materials you run the risk of experiencing trouble down the line after you’ve had the wrap installed. Using a specialist who prefers cheaper materials might save money upfront, but you can end up spending even more when the wrap doesn’t last as long as a quality job would have. It’s also important to use a specialist who has the right type of wrap for the job. Although different forms of vinyl might look the same, some variations are made for flat surfaces, not vehicles. Vinyls intended for traditional signs tend to be cheaper, and while they are great for walls, they don’t do as well on curved surfaces. Make sure you ask if the specialist uses vinyls intended for vehicles before you hire their services.

Is the Wrap Specialist Experienced?

Applying a wrap to your vehicle turns into a mobile representation of your business. When it comes to the specialist you hire, make sure to select one you can rely on — a sloppy job would not do your brand any favors. The quality of your wrap should reflect the quality of your business; and as such, choosing an experienced specialist is in your best interest. Someone with extensive knowledge of the sign industry, with a proven track record with custom vehicle wraps, will be able to provide you with a quality, long-lasting job. Don’t waste time with vehicle wrap specialists who aren’t going to give you the best outcome with the best materials. Your business deserves the best, so hire the best 3M certified vinyl installers! Contact our team of experts at Green Light Graphics and Signs by calling us at 404-857-5790 to get a quote for your next 3M certified vehicle wrap job. We have a long list of satisfied clients and look forward to making you one of them.
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Custom Graphic Designs

What Is the Best Vehicle Wrap for the Biggest Impact?

By on

October 2, 2018

- Custom Graphic Designs

When it comes to creating the best vehicle wrap, there isn’t a one-size fit all pattern you can copy and paste. However, there are a few design principles you can keep in mind to create a winning design for your business.

Understand What Your Customer Wants

Many people view designs with an eye to what they find appealing. However, their personal taste may not match their business’s target market. In these instances, they really, really like the design, but they find it doesn’t convert the way they thought it would. Remember: Always put yourself in your customer’s frame of mind when reviewing advertising.

For the Best Vehicle Wrap:  Poll a Customer, Not a Friend

This rule is related to the first one we just covered. When seeking design feedback, you should be asking your customers what they think. Preferably, ask your best customers who drive the most business. The reason? If they like it, other people like them will like it as well. And when you’re designing marketing material, you don’t just want to attract any old customer; you want to attract the profitable ones. So ask some of your top clients what they think and take their feedback to heart. Following this rule will get you the best vehicle wrap.

You Only Have Three Second to Convey Your Message

Graphic pop and clarity are the keys to winning the best vehicle wrap game. Your design should control where the eye flows and communicate all necessary information in just a blink or two of an eye. Sound hard? It is. You should engage professional help when designing a vehicle wrap. That way, you ensure the wrap is designed for the vehicle in question, and with an eye to be easily spotted and read from a distance. Also, don’t fall victim to bright colors and shiny applications…unless they fit with your brand or industry. Yes, bright colors are eye-catching, but they aren’t always appropriate for, say, a plumber. And while metallic might look cool, they can be difficult to read once the light hits them. Since the purpose of the advertisement is for people to be able to read about your company in just a few seconds, making it even more challenging is nothing but a waste of money.

How You Wrap It Depends on the Vehicle

The base car you’re wrapping will influence the design itself in subtle ways. First, the vehicle dictates how much advertising space you have to work with. Second, there is an inherent “attitude” associated with individual cars. Use it to your advantage. Need an example? If you’re starting out with a VW beetle, your design shouldn’t try to advertise something tough and rugged. The design of the car itself is just too cute. Stick to colors and imagery in the same (or a complimentary) genre to get the best vehicle wraps.

Need a Custom Design for Your Business?

We’re here to help. Visit us online or call Greenlight Graphics and Signs at 404-857-5790 and learn how we can help you create the best vehicle wrap.
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Custom Graphic Designs

What Should I Know About Vehicle Wraps Before I Wrap a Car?

By on

August 4, 2018

- Custom Graphic Designs

If you’re trying to wrap a car, there are a few tips you need to know to ensure success. Here’re the four things we recommend keeping in mind when giving it a try.

Tips for Applying a Vehicle Wrap

1. There’s No Such Thing as Too Clean When You Wrap a Car The surface of the car is what the vinyl wrap is going to adhere to. So if there is even a speck of dirt on the outside, you’ll end up with bonding issues and design distortions. You’ll want to wash the car thoroughly, drying it with lint free towels. Skip the wax. In fact, you’ll want to use a wax and grease remover when washing the car. Keep the car in an enclosed area with minimal dust, dirt, and drafts until you’re ready to wrap it. 2. Use the Good Stuff If You Want It to Last Yes, there are materials out there that are cheaper than the standard. And you can get away with using flimsier vinyl and sub-par adhesive if your wrap doesn’t need to last more than a week or two in temperate weather. But if you’re planning on keeping it around for a little while, or you’re going to be driving through extreme cold or heat, then opt for a more substantial material. Otherwise, your wrap will fade, bubble, and tear; a look that’s sure to cheapen your brand in a customer’s eyes. 3. Constant Temperature Is Your Friend When You Wrap a Car If you live in Arizona, and it’s the middle of summer, your wrap’s life expectancy is going to be much shorter. Same story goes for those exposed to the Minnesota winter. But if you can help it, it’s best to keep the car stored in a temperature-controlled garage, especially for the first 24 hours after wrap application. 4. It’s Vinyl, Not Saran Wrap As you’re applying individual sections, it might be tempting to stretch the vinyl to get a perfectly smooth and flawless bond. While a tiny bit of stretch is part of the process, over-doing it will cause damage and image distortion. Plus, the adhesive is applied to the vinyl in a certain proportion; stretching it thins the percentage of adhesive available to bond the wrap to your car, increasing the likelihood it’s going to peel.

Skip the Hassle and Let the Pros Help When You Want to Wrap a Car

Don’t bother trying to order a wrap online and apply it yourself. It’s not worth the trouble or the headaches. Instead, leverage the experts at Green Light Graphics. We have decades of experience designing eye-catching car wraps that will draw customer attention and highlight your business. To get started on your custom graphics and design, visit us online or call Greenlight Graphics and Signs at 404-857-5790 to get a quote the next time you need to wrap a car.
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Custom Graphic Designs

Best Advertising Tips for Box Truck Wraps

By on

July 24, 2018

- Custom Graphic Designs

Leveraging box truck wraps can be a vital part of any company’s marketing and branding strategy. Whatever ends up on your truck fleet should be a natural extension of the business itself, reflecting your particular style and industry. However, it takes more than a simple wrap application to get the job done right. To really nail your company’s flair, you need to work with a team who understands both the advertising medium (translation: your box truck) and with a track record of producing truck signage capable of delivering meaningful results. Get the most out of your box truck wraps with these tips.

Branding = Benjamins

We’re not talking Nike here, folks. When it comes to small and medium-sized businesses, your brand should be primarily focused on your company’s message. What do you do? How can someone reach you? And why are you better than the competition? These should all be easy to identify on your box truck wraps and readily associated with your company name and logo.

Photos Suck. Period.

Ok, I might be exaggerating on this one. Yes, photos CAN be used successfully in a wrap design. However, more often than not, it simply distracts from point number one: your brand. Photos are eye-catching, sure. But they are also busy and distracting. Think about it like this: would you rather have someone remember your company name and phone number, or simply remember some bearded guy’s face that drove by them on the freeway? Thought so.

Just Because You Have Space Doesn’t Mean You Should Use It

This is also known as “whitespace.” Sometimes the tendency is to cram as much information and detail into an open area as possible, but this is one of the worst sins you can commit in advertising! A large quantity of information crammed into a limited space leads to eye fatigue and makes it difficult to visually lead the person where you want them to go. This is especially true when your advertising medium might be flying down the highway and you have a maximum of five seconds to get your point across. Less is more, people!

Box Truck Wraps Stand Out from the Crowd

Your advertising goal should always be to get noticed. And to accomplish that, you can’t just copy the competition. You need to choose an option that’s bold and sets you apart from your counterparts. Think: clean, impactful, readable. Sometimes this means being super-minimalist in a land cluttered with imagery. Or sometimes it means using light-reflective materials that seem to glow in the dark when struck by headlights. Whatever the approach, the goal is the same: be seen and stand apart from the crowd. You can reach that goal with custom designed box truck wraps.

Box Truck Wraps Design from Green Light Graphics

Contact Green Light Graphics and Signs today at 404-857-5790 and we’ll help you design and install your custom box truck wraps.
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Custom Graphic Designs

How Long Do Vehicle Body Wraps Last?

By on

June 5, 2018

- Custom Graphic Designs

When done right, vehicle body wraps can last a long, long time. In fact, it’s not unheard of for a wrap to last several years. And while they are one of the most cost-effective forms advertising available to a small business today, they still represent a sizable investment. So here are a few tips on how to protect it.

Expert Installation

While it’s important to select a reputable design house to create a stunning vehicle body wraps concept, you’ll want to make sure they also have solid installation expertise. This includes factors like seam assessment, pre-cleaning the vehicle’s exterior and selecting materials capable of withstanding the local elements. While the design, materials, and installation all play a major role in the longevity of your vehicle body wraps, another key factor is how you treat the vehicle once it leaves the store. Here are a few things to look out for.

1. Air Bubbles

This usually occurs right after installation, and can happen for a wide variety of reasons. While you might be tempted to “pop” the bubble, or smooth it out manually, DON’T. When you apply pressure or poke holes, you compromise the integrity of the wrap and, potentially, the graphic. It can lead to splits, wrinkles, and even peeling. Instead, opt to return to the sign place and ask for them to fix it.

2. Lifting and Peeling

The separation between the graphic and the vehicle is most likely to occur along seams, wheel wells and door jams. If not caught immediately, dust, dirt and other debris can get caught underneath the graphic, damaging both it and your vehicle.

3. Cleaning Your Wrap

Ideally, you’ll want to hand wash your graphic as much as possible. If your wrap is caked with mud, dirt, or other debris, be sure to rinse it off before you begin the wash. And it’s always best to use a delicate sponge or soft towel to avoid scraping the graphic or dulling its finish. Also, avoid pressure washing at all costs. It can pull the entire sections of the wrap off your vehicle in just a few seconds.

4. Vehicle Storage

Garage storage is always going to be your best bet when it comes to protecting your investment from the elements. Sun damage, dust storms, and hail are severe weather incidents that can shorten the life of your wrap. Plus, sun exposure will cause your horizontal surfaces to fade much faster than the verticals, leaving you with a compromised graphic and poor brand image.

Green Light Graphics & Signs Can Help You Get Long Lasting Vehicle Body Wraps

We’ll take all the hassle out of the equation! Just contact Green Light Graphics and Signs today by calling 404-857-5790 and receive a custom quote for your vehicle body wraps.
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Custom Graphic Designs

How the Right Vehicle Advertising Wrap Could Change Your Business for the Better

By on

May 7, 2018

- Custom Graphic Designs

Have you been wondering about the effectiveness of a vehicle advertising wrap? You’ve probably seen versions all over town, highlighting services from construction to plumbing to custom cupcakes. But are they really worth the money? In short: YES!

Statistics on the Effectiveness of  a Vehicle Advertising Wrap

As the designer and installer of vehicle wraps, we are certainly biased when we say things like, “Vehicle wraps are pretty much the best thing since sliced bread. Maybe even better.” That’s why we’ve rounded up a few interesting statistics from around the web to help educate you on the impact of vehicle advertising. And, we’ll let you draw your own conclusions… • First of all, the Interstate Advertising Corporation estimates that as many as 74% of passing motorists are positively influenced by vehicle advertising. • Secondly, the American Trucking Association says vehicle advertisements can generate as many as 600 impressions for every mile driven (depending on location, speed, and traffic patterns). • Furthermore, vehicle advertising has one of the highest returns on investment from a cost-per-impression basis (calculated by dividing the total cost of the wrap itself by the estimated number of impressions garnered in its lifetime). • Finally, wraps offer a relatively inexpensive way to advertise sales, offers, or other temporary information. It’s definitely cheaper than the custom paint jobs of the 80’s and 90’s!

So, You Went Ahead and Got Your Vehicle Wrapped….But It Sucks

While vehicle advertising wraps can be an extremely effective advertising tool, they only work when done well. So, here are four signs your vehicle wrap has some room for improvement: 1. It’s patchy. The curved and rounded shapes of many vehicles can pose some challenges, especially to inexperienced installers. To get around it, many will chop up the wrap into several pieces, overlapping the vinyl in unattractive ways that leave visible seams. 2. It’s peeling. Is a vehicle advertising wrap permanent? No. But if you’re only a month into a new wrap and the edges are peeling, the installers likely didn’t do a thorough job cleaning the car off first. If the installation has seen a few years of hard wear (or it passed through a tornado), then it’s more likely a sign of good old wear and tear. 3. It’s creased. Have you ever tried wrapping a present with an extra-long piece of tape? And no matter what you do, the tape adheres to itself and ends up leaving a crease? Well, sloppy vehicle wraps suffer from the same problem. Your wrap should be flat and smooth with no wrinkles in sight. 4. It’s ugly. Even if the installation went off without a hitch, some installers don’t have great design skills. The result can be a graphic ill suited to the vehicle it was designed for, or signage with information that’s impossible to read.

In Need of an Experienced Graphic Pro for Your Next Vehicle Advertising Wrap Installation?

Simply contact our team of experts at Green Light Graphics and Signs today at 404-857-5790, and we’ll help you design and install your custom vehicle advertising wrap.
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Who Designs a Custom Vehicle Wrap for My Business?

By on

March 16, 2018

- Custom Graphic Designs

As a savvy business owner, you’ve probably already looked into how a custom vehicle wrap can benefit your business. Now you’re here because you want to know who can help you design your very own custom vehicle wrap. Having the right business create your custom vehicle wrap will ensure you get the product you desire and friendly customer service to go with it. That’s where we at Green Light Graphics come in. We have 20 years of experience in non-electrical signs. With that kind of experience, you can be sure we know we how to transform your fleet into a moving advertisement you’ll be proud to display.

Will My Fleet Be out of Commission for a Long Time as My Custom Vehicle Wrap Is Installed?

We know every day spent installing your new custom vehicle wraps is a day you can’t use your vehicles to make profits. That’s why we strive to have the fastest turn around time in the Atlanta area. Here’s how it works: You bring in your fleet, and we install it quickly and professionally. Then, you get to take your vehicles back out in the field spreading the word about your business.

What Kinds of Materials Do You Use for My Custom Vehicle Wrap?

Green Light Graphics is proud to provide only the finest quality wraps. We work with top-grade, quality vinyl that will stand up to the hottest Atlanta summers and resist premature fading. Our professional team is versed in all the latest custom vehicle wrap installation techniques and trained to use the cutting edge technology. When you purchase a custom vehicle wrap from Green Light Graphics, you can trust you are buying the very best.

What Kinds of Vehicles Will a Custom Vehicle Wrap Fit?

Our custom vehicle wraps aren’t just for cars. Surprisingly, we’ve wrapped everything from food trucks and vans to boats! Imagine how many people you can reach with your marketing message when your vehicles are wrapped up like a rolling billboard. Those vehicles will pass by hundreds, possibly thousands of people a day.This provides a powerful marketing opportunity for your business. We can help you find the style and type of wrap that will put your business’s best face forward. If you need a special vehicle wrap, contact our friendly team of experts for a free estimate. We love a new challenge and bring our professionalism and expertise to each and every new project. Take the first step to creating your new rolling billboards by calling Green Light Graphics and Signs at 404-857-5790, or visit us online to get a quote for your next custom vehicle wrap.
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